Flo Energy Singapore is the country's fastest growing and largest independent energy retailer on a mission to switch as many people as possible to affordable, renewable solutions. Part of Flo Holding, the company expanded into the region with the launch of Flo Energy Australia in 2024. Flo’s powerful in-house technology infrastructure keeps costs low and efficiencies high — savings that are passed directly to customers, while its local support teams provide a seamless customer experience.

What sets Flo apart is its tech-first mindset. Unlike many retailers, the company builds its systems in-house, which allows it to rapidly develop and tailor products to meet real customer needs. The Flo Commitment — included in all electricity plans — enables customers to make renewable energy claims and is a market first in both Singapore and Australia. For businesses, Flo Energy offers solar solutions, energy management, and metering to help optimise performance and reduce emissions.

Innovation and experimentation are core to how the company operates. The in-house tech team works closely with commercial and customer service teams to create new offerings, test quickly, and refine based on real-world feedback. This agility has helped the company to move fast, respond to changing needs, and stay ahead of the curve.

Sustainability is part of Flo’s DNA — from the products the company sells to the way it operates. Flo embeds corporate responsibility into its everyday actions, from offering bespoke solar solutions to automatically including The Flo Commitment in its electricity plans. As Flo grows, it will continue to invest in technologies and programs that empower people to make smarter, greener energy choices.

Winning the SME100 Award is a meaningful milestone. It recognises not only Flo’s growth but also its unwavering commitment to sustainability and innovation. It’s an energising validation that the company is on the right path — and a powerful motivator to keep going.